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National Film and Sound Archive of Australia

Tagged: advertisements

Collection
Jack Grimsley – Composer of Ad Jingles and TV Themes
Jack Grimsley is responsible for some of the most recognisable Australian music of the 1960s and '70s. He wrote a lot of memorable advertising jingles and TV theme music, with his music being heard...
Article
NFSA's Top Content for 2020
What was the most popular content on our website in 2020?
Article
Exploring Gender Roles in Vintage Advertising
A look back at the portrayal of women and men as homemakers and breadwinners in cinema advertising from the 1940s.
Article
Woman's Day Melbourne Cup TV Ad
This retro Woman's Day TV ad from 1982 uses race-calling to sell issues during Melbourne Cup week.
Article
Louie the Fly
A look at the creation of the iconic 'Louie the Fly' jingle, named by the NFSA in 2018 as one of the Sounds of Australia.
Article
Networking
Nick Herd drew on the NFSA collection to research his new book, Networking, which places the history of Australian commercial television in its proper context.
Audio
'Louie the Fly' Mortein Jingle (1962)
‘Louie the Fly’ first appeared on Australian television in 1957, going on to become one of the most recognisable characters in Australian advertising. The iconic ‘Louie the Fly’ jingle debuted in...
Audio
Heinz Big Red Tomato Soup (1969)
'The richest, reddest, roundest, tastiest, tomato there is for soup.' Jack Grimsley composed this jingle for Heinz Tomato Soup. Advertising proclaimed that the soup was produced from the ‘Heinz...
Audio
Brockhoff Chocolate Biscuits (1962)
Jack Grimsley composed this jingle for Brockhoff Chocolate Biscuits. Brockhoff Biscuits was a Melbourne-based company founded in 1880. In the 1950s it combined with Arnott’s and Guest’s to compete...
Audio
Olivetti typewriters advertisement
'How are you ever going to write what you really want to say?'. Jack Grimsley composed the jingle for this advertisement, in which Olivetti ponders how many works ‘Will Shakespeare’ could have...
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The National Film and Sound Archive of Australia acknowledges Australia's Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which we work and live and gives respect to their Elders both past and present.

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