The influence of Jean-Luc Godard's science fiction cult classic Alphaville (1965) is evident in this television ad for Berlei.
The narrator says, 'This is the fashion picture as Berlei sees it. Are you ready? ... Under plastic you need a figure.'
Notes by Beth Taylor
The National Film and Sound Archive of Australia acknowledges Australia’s Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which we work and live and gives respect to their Elders both past and present.