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TAGGED: advertising
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World Series Cricket Ad 1980: 'Cricket 1980s style'

Following an agreement between Kerry Packer and the Australian Cricket Board in mid-1979, World Series Cricket players were once again able to be selected for the 'official' Australian cricket team

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Seppelts television commercial shoot

Kay Roberts (middle) with cast and crew shooting a Seppelts television commercial at Artransa Park Studios.

Text on reverse of image reads:

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The Skippy Club: Advertisement

In this TV advertisement for the Skippy Club, Ed Devereaux is in character as Head Ranger Matt Hammond, standing in front of the fictitious 'Ranger Headquarters, Waratah National Park'.

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Lung function

This slide is another used in the educational training series for Berlei fitters. It compares the tight-laced corsets of the early 1900s with the modern foundation garments of the 1930s.

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Men wear foundation garments too!

This hand-coloured glass slide shows a male model in a brown hat, jacket and cane with yellow waistcoat standing before a garden wall.

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Delicate internal organs

Medical images like this one offer an explanation of the benefits of wearing corsets.

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Woman wearing girdle and glasses

One of the great things about using real women as models is that the women aren't trained in how to stand and pose like other models.

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Abdominal control

Berlei have always catered for different shapes and sizes of women.

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Mrs Winifred Doyle

This cinema glass slide advertises the services of Berlei corsetiere Mrs Winifred Doyle. Galton's was a department store in Maitland, NSW.

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Beauty in the Balance

This glass slide is an advertisement for Berlei's free film Beauty in the Balance at the Savoy Theatre in Maitland, presented by Galton's department store.