This advertisement features young people having fun at the beach with the setting evoking a carefree summer’s day. 'Wow’ and 'now’ flash up on screen, suggesting Crunchie is an exciting, contemporary product in tune with the young. The happy, smiling faces are supported by the rosy theme song, which is partly built around the melody of 'Pop goes the weasel’.
The fact that the Crunchie bar sells for ten cents suggests this advertisement dates from 1966 or later, after the introduction of decimal currency in Australia on 14 February 1966.
Notes by Poppy De Souza