Last Frame of Picture. Film industry acronym for the length of a given reel. In its standard meaning includes the head leader up to and including the last frame of the reel. Because it is standard to start counting with the ‘Picture Start’ frame of the leader as 0000+00 (zero feet and zero frames), the actual running time of a reel can be calculated by subtracting 11 feet and 15 frames to account for the 12-foot, 8-second leader. The two-pop is at 0009+00 The first frame of picture of a reel is at 0012+00. Sometimes also referred to as LFOA, for ‘action’.