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TAGGED: Hoyts
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Hoyts Cinema Ad: Touring Talkie Show (1929)

This silent advertisement promotes the new ‘Touring Talkie Show’ truck operated by Hoyts – with sponsorship from Studebaker Car Corporation and the Shell Oil Company.

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Hoyts 1920s Talking Pictures Roadshow

In 1929, Hoyts – with help from Studebaker and the Shell Oil Company – loaded cinema sound equipment onto a truck so regional Australia could experience the latest in 'talking pictures'.

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Hoyts Cinemas: Talkies for Country Areas

An intertitle invites viewers to 'see for a brief moment’ the sound equipment for talking pictures. Then a Hoyts Talking Pictures Roadshow sound unit truck is seen coming down the street.