TAGGED: fashion
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Berlei were ahead of their time in using real women as models for their underwear. 

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The woman in this slide is wearing a dress with a big skirt supported by a bustle. This type of dress was worn by wealthy women around the 1880s and dates from the late Victorian era.

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The woman depicted in this hand-coloured glass slide is wearing a dress from the Victorian era (approximately 1850s). The slide was part of an educational slide-show presented to Berlei f

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Go from frumpy to fabulous with the aid of a correctly fitted Berlei foundation garment, correct posture, diet, exercise and make-up!

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Classic tricks of the before and after genre are employed here including: a more fashionable dress, more upright posture and a happier and more confident expression on the 'after' model's face.

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The influence of Jean-Luc Godard's science fiction cult classic Alphaville (1965) is evident in this television ad for Berlei.

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This hand-coloured glass slide would have been shown in cinemas aimed at patrons who aspired to look like a Hollywood movie star.

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This tourist promotional film for Melbourne was made as it geared up for the staging of the 1956 Olympic Games.

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'Paris Comes to Sydney: Lavish French Exhibition at Royal Show' shows Australian enthusiasm for all things French at the Royal Easter Show in Sydney in 1956.

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The first aerial fashion show held on a TAA flight between Perth and Sydney.