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National Film and Sound Archive of AustraliaNational Film and Sound Archive
National Film and Sound Archive of Australia
National Film and Sound Archive
National Film and Sound Archive of Australia
National Film and Sound Archive

Milk Tray: At the fairground

1955

Milk Tray: At the fairground

1955

  • NFSA ID02C420JA
  • TypeTelevision
  • MediumMoving Image
  • FormAdvertisement (includes promotional)
  • Year1955

This clip is part of a series of three short advertisements, all with the jingle 'sing toora-lay it’s a Milk Tray day today’. The first is set in a fairground with a couple riding on a carousel. The man offers the woman Milk Tray chocolates and, over the soundtrack, male and female voices sing about the chocolate’s creamy centres. Summary by Poppy De Souza.

This clip is part of a series of three short advertisements, all with the jingle 'sing toora-lay it’s a Milk Tray day today’. The first is set in a fairground with a couple riding on a carousel. The man offers the woman Milk Tray chocolates and, over the soundtrack, male and female voices sing about the chocolate’s creamy centres. Summary by Poppy De Souza.

  • These ads persuasively argue that Milk Tray chocolates can transform the everyday into a special occasion (a 'Milk Tray day’) as well as satisfy desires and mend rocky relationships.

    Notes by Poppy De Souza

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