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Promotional t-shirt for SBS Pop Asia
https://www.nfsa.gov.au/sites/default/files/2024-02/c5_Ephemera_5.jpg
Title:
Promotional t-shirt for SBS Pop Asia
NFSA ID
1514298
Year
2011
This white and orange t-shirt displays the logo for SBS’s popular digital radio station PopAsia, which broadcasts music from East Asia and South-East Asia.
Since its beginnings in the mid-1970s, SBS has produced and expanded its reach, now broadcasting in more than 60 languages.
The last decades have seen a substantial increase in the local audience for Asian content, reflecting the ever-changing multicultural nature of Australia.
The National Film and Sound Archive of Australia acknowledges Australia’s Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which we work and live and gives respect to their Elders both past and present.