https://www.nfsa.gov.au/sites/default/files/2025-02/Colour%20TV%20Mega%20Menu%203%20TVs_1000x745%20px.jpg
2GB full page advertisement in Sydney Morning Herald
https://www.nfsa.gov.au/sites/default/files/2023-11/2GB-poster_446197.jpg
Title:
2GB full page advertisement in Sydney Morning Herald
NFSA ID
446197
Year
1954
This illustrated program guide encapsulates the range of content broadcast during ‘the golden age of radio’.
Scripted series dominate, time slots are shorter, and evenings are promoted as prime-time broadcasting.
Within 10 years, scripted programming shifted to television, radio reoriented to music, talk and sport, and drive-time was born with listeners tuning in during the morning and afternoon commute.
The National Film and Sound Archive of Australia acknowledges Australia’s Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the land on which we work and live and gives respect to their Elders both past and present.